DECO magazine

is the official magazine of the PDCA. Written with passion, purpose, and research, it is the ultimate guide to the painting and decorating industry. DECO comes directly from the contractor, for the contractor; and that’s only the beginning...

Media Kit

Written entirely from
the contractor's
point of view...

MEDIA KIT: Download our media kit here.

Our media kit has all the information you need on the following:

 

 

 DECO Editorial Schedule

    JANUARY/FEBUARY 2008 - NOVEMBER/DECEMBER 2008

 

Jan / Feb  —  Sales & Marketing Issue - Focusing on Growth

  • Exploring sales/marketing strategies for each market segment geared for growth
  • Niche Markets - Niche markets created by new products and technologies
  • Business Plans

Mar / Apr  —  Celebration of Excellence in the Painting and Decorating Profession

  • Celebration of award winning talent - PIPP Awards
  • Profiling the Paint Industry Leaders
  • PACE Show Review

May / June  —  Advertising issue / Niche Markets

  • Featuring family run businesses - The challenges and the rewards
  • Leadership and management techniques transition and exit strategies
  • Issues unique to a family run business
  • Painting to Live - What do contractors do when they are not painting?

July / Aug  —  Technology in the Painting and Decorating Industry

  • IT technology in the office and the field
  • Coatings and their applications, equipment and tools
  • Using technology in marketing i.e.. websites, email, internet
  • Electronic room plans and other estimating tools
  • Natural Disasters - How the Industry has helped in the rebuilding efforts.

Sept / Oct  —  Safety in the Industry

  • Professional standards and procedures for safety
  • New Products on the market that promote safety
  • Highlighting new training programs

Nov / Dec  —  Trends

  • New Colors for 2009
  • Products focus - Featured at the PACE Show
  • Focus on the PACE Show